Marketing Coordinator

MARKETING COORDINATOR

Universal Realty Group is a leading property management company in Halifax, known for quality apartments in great locations, top-tier commercial leasing services and the landmark Lord Nelson Hotel & Suites.

We are currently seeking a full-time, in-office Marketing Coordinator to join our dynamic team. This role will be responsible for assisting with planning, executing, and monitoring marketing campaigns across print, signage and digital media, managing content creation, coordinating with various teams, reporting performance as well as general administrative tasks. The successful candidate will have a passion for all things print and digital and be at the forefront of industry trends.

Universal Realty Group fosters a vibrant workplace culture that thrives on teamwork, employee growth, and supportive management. We take great pride in providing exceptional opportunities for career growth at every level within our organization are committed to hiring ambitious and dedicated candidates who are eager to grow with us.

WE OFFER

Dental care
Vision care
Extended health care
Paid time off
Wellness program
On-site parking
Employee events
And more!

RESPONSIBILITIES

Campaign Planning and Execution: Assist in planning, organizing, and executing marketing campaigns across traditional and digital media.
Content Creation: Coordinate the creation of marketing materials, such as social media posts, email newsletters, and promotional materials across all media.
Social Media Coordination: Maintain social media accounts, including scheduling posts, engaging with audiences, and tracking performance metrics.
Digital Marketing: Coordinate digital advertising campaigns (e.g., Google Ads, social media, partner networks), use content management systems to apply website updates, developer liaison for all digital projects.

Market Research: Conduct research to identify target audiences, market trends, to inform marketing strategies.
Analytics and Reporting: Track and analyze campaign performance using tools like Google Analytics, providing insights and recommendations for improvement. Provide written progress reports.
Event and Production Coordination: Assist in coordinating marketing events, photo/video shoots, and promotional productions, ensuring smooth logistics and timelines.
Print and Signage Production: Manage the production of print materials and signage, coordinating with vendors from start to finish, ensuring timely delivery.
Vendor Liaison: Coordinate with external vendors (e.g., designers, printers, production teams) and internal teams to ensure timely delivery of marketing materials.
Administrative Support: Obtain quotes, prepare reports, process purchase orders, invoices, tracking expenses, and performing general administrative tasks.
Project Traffic: Manage timelines for marketing initiatives, ensuring all deliverables are completed on time and within scope.
Brand Consistency: Ensure all marketing materials adhere to the brand’s guidelines and messaging.

QUALIFICATIONS

2 Year’s background experience as a Marketing Coordinator in a similar role.
Proficiency with Adobe Creative Suite, Microsoft Office and other industry software. • Knowledge of digital marketing platforms, tools, and best practices.
Knowledge of print and signage production processes.
Familiarity with content management systems (CMS), marketing automation software, and analytics tools.
Google Analytics and SEO certification is a plus.
Strong administrative, organizational and proofreading skills.
Excellent written and verbal communication skills.
Creative thinker with passion for the latest marketing trends and best practices.
Content creation experience.
Event Coordination experience.
Strong attention to detail and the ability to work in a fast-paced, deadline-driven environment.

Universal Realty Group recognizes our employees as essential to our success and values diverse skills. From frontline staff to management, we offer excellent opportunities for career growth, as well as employer-provided medical benefits and other incentives. We are looking for new talent to join our dynamic team that is setting the standard of excellence in the property management field.